Privacy Policy

Last Updated: 11/19/2024

Forbes Industries is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, and safeguard your data when you visit our website, interact with our marketing efforts, or use our services.

1. Data We Collect

We may collect and process the following types of personal information:
A. Information You Provide to Us:

Name, email address, phone number, company details, and job title when you fill out forms on our website.
Information provided through inquiries, such as via email, form submissions, phone, or social media direct messages.
Details submitted when subscribing to our newsletters or registering for events.

B. Information Collected Automatically:

IP address, browser type, operating system, and device identifiers.
Website usage data (pages visited, time spent, click patterns) via cookies and tracking technologies like Google Analytics 4, Meta Pixel, HubSpot Pixel, and Lead Forensics Pixel.

C. Information from Third Parties:

Marketing lists or analytics data provided by integrations with HubSpot, Google Analytics, and Lead Forensics.

2. How We Use Your Data

We process your data to provide you with better services and improve your experience. Specifically, we may use your information to:

Respond to inquiries and provide customer support.
Send marketing communications, including updates about our products, events, and services.
Analyze website usage and optimize the performance of our site.
Deliver personalized content and advertising through tracking pixels and other technologies.

Legal Basis for Processing (GDPR-compliant):

Consent: For marketing communications, you provide explicit consent by subscribing.
Contractual Necessity: When processing is required to fulfill a contract (e.g., orders).
Legitimate Interest: To analyze trends, improve services, or detect fraud.

We may share your personal data with:

Service Providers: Companies like HubSpot, Meta (Facebook), and Lead Forensics for analytics, advertising, or marketing support.
Legal Authorities: If required to comply with legal obligations or prevent fraud.

We do not sell your personal information to third parties.

4. Cookies and Tracking Technologies

We use cookies and tracking technologies to collect information about your website interactions. This helps us analyze site performance and deliver relevant content.

You can manage cookies through your browser settings or opt out of personalized ads via:

Google Ads Settings: https://adssettings.google.com/
Meta Ads Settings: https://www.facebook.com/adpreferences/ad_settings/

For more details, review our Cookie Policy.

5. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes for which it was collected. If no longer needed, we securely delete or anonymize it.

Marketing Data: Retained until you opt out or withdraw consent.
Transactional Data: Retained for accounting or legal compliance for up to 7 years.
Indefinite Retention: In cases where lawful grounds (e.g., legitimate interests) apply.

6. Your Rights

Depending on your location, you may have the following rights:

Under GDPR (EU/EEA):

Right to Access: Request details of the data we hold about you.
Right to Rectification: Correct any inaccurate information.
Right to Erasure: Request deletion of your personal data (“Right to be Forgotten”).
Right to Data Portability: Receive your data in a commonly used format.
Right to Object: Withdraw consent or object to data processing.

Under CCPA (California Residents):

Right to Know: Access specific pieces of data collected and shared.
Right to Delete: Request deletion of personal information.
Right to Opt-Out: Restrict the sale of personal data.

To exercise your rights, contact us at communications@forbesindustries.com.

7. International Data Transfers

As an international company, we may process and transfer data to countries outside your own, including the United States.

We ensure such transfers are protected by appropriate safeguards, including standard contractual clauses approved by the European Commission.

8. How We Protect Your Data

We implement industry-standard measures to protect your data from unauthorized access, alteration, or disclosure. These measures include:

Secure server and encryption protocols.
Access control and data minimization principles.
Regular audits of our systems and processes.

9. Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in regulations or practices. We encourage you to review this page for the latest version.

10. Contact Us

For questions or concerns about this Privacy Policy or data practices, please contact us:

Email: solutions@forbesindustries.com
Mailing Address: 1933 E Locust St Ontario, CA, 91761
Phone: (800) 832-5427

Additional Information for California Residents

If you are a California resident, you can submit a verified consumer request to exercise your CCPA rights via email at communications@forbesindustries.com.